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The term blog is short for web log. It is a web page where you can log in regularly and post text or graphics content. There are blogs that you can have for free while others you would have to pay for. Sites like WordPress, Blogger, and MyBlogSite offer free blog space. Because of this, [...]

The post Blogging For Business: Features That Can Boost Sales appeared first on The 407 Group | Orlando Marketing Agency | Orlando Digital Marketing & Marketing Agency.

If your press release is not emotional, controversial or engaging it does your business no good. Businesses may think that just sending out a press release is enough but they would be wrong. Your press release has to create or inspire an emotional response from the journalist reading it. Journalist receive hundreds of press releases [...]

The post Make Your Press Release Stick Out From the Rest appeared first on The 407 Group | Orlando Marketing Agency | Orlando Digital Marketing & Marketing Agency.

A great way to add interest to your content marketing strategy is to include infographics. An infographic is a visually enhanced depiction of data driven information highlighted in such a way as to draw attention to the facts that you want your audience to take away. * Use Online Tools – Today its not as [...]

The post How to Visually Engage Your Audience with Infographics appeared first on The 407 Group | Orlando Marketing Agency | Orlando Digital Marketing & Marketing Agency.

Pinterest is different from other social media networks due to its visual nature and the inability to communicate directly with other members like you can on Facebook and Twitter. But, there are ways to maximize the social elements. Add a Pinterest Share Button on Your Website Every image on your website should be able to [...]

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Why do you think business owners or business managers would want to focus on blogging if it will not be beneficial to their business at all, You’re right. You could already say that there should be no more question as to why more and more business owners are gearing towards doing blogging for business. It [...]

The post Blogging For Business Defined appeared first on The 407 Group | Orlando Marketing Agency | Orlando Digital Marketing & Marketing Agency.

Your press release is not just a marketing tool for your business; every press release your company sends out will play a part in how your business is perceived not only by journalist and consumers but also by your competition. If you spend a lot of time writing press releases to promote your company yet, [...]

The post Just Say NO! What Not to Include in Company Press Releases appeared first on The 407 Group | Orlando Marketing Agency | Orlando Digital Marketing & Marketing Agency.

Using infographics – pictorially dominant graphics used to tell a story or impart data-centric information to your audience – is a good way to add content to your marketing efforts. If you arent sure where to start, here are some ideas on how to incorporate infographics into your marketing strategy. * Use as Brand Promotion [...]

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When you want to track your social traffic on Pinterest, the best way to do it is to use the native analytics that the social media network offers. Pinterest Analytics Pinterest Web Analytics enables you to see the following: * How many images have been pinned from your website * How many people are pinning [...]

The post How to Track Your Social Traffic appeared first on The 407 Group | Orlando Marketing Agency | Orlando Digital Marketing & Marketing Agency.

You want your infographic to convey a certain amount of information to your audience, but you also want it to be share-worthy. Take the time to understand your audience, your subject matter, and the point you want to make with the infographic before you even start. In addition, you can make the following steps to [...]

The post How to Create Share-Worthy Infographics appeared first on The 407 Group | Orlando Marketing Agency | Orlando Digital Marketing & Marketing Agency.

Before you can start business blogging, you should first make a plan as to how you are going to get started in the first place. Why, Simply for the reason that blogging, though it may be quick and easy to set up, also entails some factors that will need your utmost consideration. Here are some [...]

The post Tips To Start Your Own Successful Blogging For Business appeared first on The 407 Group | Orlando Marketing Agency | Orlando Digital Marketing & Marketing Agency.